CFAH

2808 Broadway
As we first reported last year:

As plugged-in people know, the Willis Polk designed home at 2808 Broadway has quietly been on the market with a $25,000,000 price tag. Last night, it was officially listed.

The four bedroom listing count for the Gold Coast property doesn’t include the two-bedroom apartment below for staff. Other numbers: six fireplaces, five levels with elevator access to the top four, two kitchens, and one sundeck with hot tub atop the home.

In terms of parking, well, there is none. Yes, it’s time to slap a parking sticker on the Bentley. Just don’t forget about street cleaning, those tickets can really add up.

The sale of 2808 Broadway closed escrow today with a reported contract price of $17,000,000, a savvy $8,000,000 (32 percent) less than list.
2808 Broadway Becomes Official Gold Coast Inventory At $25M [SocketSite]
Belli Would Be Fired Up As 2950 Broadway Is Reduced By $5,600,000 [SocketSite]

Comments from Plugged-In Readers

  1. Posted by Jane

    Obviously they can afford a driver. Let him worry about parking.

  2. Posted by eddy

    I wouldn’t fret too much about the “under” asking price on this place. I pretty much nailed the selling price on this place over a year ago:
    https://socketsite.com/archives/2011/02/2808_broadway_becomes_official_gold_coast_inventory_at.html#c482897
    The sellers can hold out for $25M but it’s going to be a long wait. $15 to 18M tops.
    Posted by: eddy at February 25, 2011 1:07 PM

    Now, about that Apple at 45 Lake Street. 🙂

  3. Posted by R

    Most expensive townhome ever?

  4. Posted by lol

    With the 8M saved, they can buy 2980 Vallejo for 6.85M 2 blocks away, demolish it and make a nice little surface parking for the cars. (Cars deserve fresh air and a view too). If the walk is too much for you, I suggest creating a private shuttle system.

  5. Posted by anon

    8 million below asking? nice work buyer! That should skew the market over/asking statistics for the month quite a bit as it would offset 400 homes going for 20,000 over asking.

  6. Posted by PPC

    8 million is obviously a big reduction in asking, but $17 million is still a lot of money. On that note, how much did the previous owner (trust, estate) pay for this property? The tax assessment was at a bit over $3 million last year.

  7. Posted by Denis

    During the past year, the sale of homes along the Gold Coast on Broadway have totaled 140 million dollars. That’s great news for the city which is now netting an additional 2+million a year in property taxes from the sale of just 6 houses. That should help make up for some of the disparity caused by Prop 13.

  8. Posted by Morgan

    I wonder why Mimi Haas didn’t buy it? I always thought if the two townhomes were combined it would be an amazing house.

  9. Posted by 1965

    and the buyer … none other than Apple’s Jonny Ive
    http://on.wsj.com/QAO2II

  10. Posted by eddy

    Surprised this leaked although it was common knowledge to insiders. There is another very nice home within a stones throw that was also purchased by someone from the company. Ive should be a good steward to this home.

  11. Posted by ReadingForRealtors

    I’ll give a million shares of FB stock to anyone that prove I have anything to do with real estate other than just being interested.
    […]
    Posted by: eddy at February 8, 2012 11:58 AM
    More Surprising that a Just Interested Guy knows whats Common Knowledge to Insiders

  12. Posted by R

    RfR once again blabbing about nonsense.
    Did you think maybe there’s more than one kind of insider? Or did your blind rage about realtors confuse your thinking? Or maybe there’s just no thinking.
    hint: other possible explanation involves fruit.

  13. Posted by eddy

    @R, please don’t feed the trolls, but thank you nonetheless. This troll has an unhealthy obsession with me; I’m flattered. My 1M FB offer still stands although its value had diminshed greatly since feb :). Oh, and I suspect most realtors have no idea of the other property of which I speak since they are not insiders.
    Oh, did anyone notice my use of the term “Apple” in the second comment on this thread? And how about nailing the price of this specific home in Feb 2011. ProTip: Ignore my stock tips. LOL.
    Cheers.

  14. Posted by lol

    Forget the FBs and ZNGAs, they’re flash-in-the-pan compared to the real story of the BA RE: Apple. They’ve been consistently minting millionaires year after year. GOOG or ORCL cannot even compare.

  15. Posted by Denis

    I think 2300 Broadway is coming on soon… Not as nice as this place, but interesting view property.

  16. Posted by ReadingForRealtors

    “Forget the FBs and ZNGAs, they’re flash-in-the-pan compared to the real story of the BA RE: Apple. ”
    Weird that all these Applr Insiders we got here spent All That Time Pimping Zyna and FB right along Team Realy
    Not a Peep Bout Apple till Now
    Weird Too all them Apple Insiders not Knowing how Options/RSU work

  17. Posted by lol

    RdR, I and others have been saying the big dogs of the BA have much weight on the BA market for a while now.
    Most important, many of their employees have been around since the 00s or the 90s, cumulating both financialy and professionaly.
    Just look at this post 2 years ago. That around the time I switched from uber bear to cautious bull.
    Time to start doing some reading of your own.

  18. Posted by lol

    I am still waiting for RfR’s acknowledgement he was speaking out his rear side.
    RfR @9:17AM – Not a Peep Bout Apple till Now
    lol @9:31AM – Reference to influence of AAPL and others from 27 months ago that proved to be right
    Not holding my breath. RfR will do a virtual triple-back-flip followed by a miserable bellyflop as usual, claiming to have the upper hand.
    Oh I miss the good ole days of smarter bears.

  19. Posted by ReadingForRealtors

    Read!
    Wasnt talking bout you

  20. Posted by lol

    Your posts make little sense. I would suggest making full sentences with at least a bit of logic inside.

  21. Posted by lol

    And by the way, you were responding to my post by quoting my sentence. Or were you addressing someone else using my sentence? LOL. Your posts make little sense.

  22. Posted by Eddy

    @denis, that townhome is coming on the market although it may sell off market without hitting mls. I’m amazed at the work that is being performed on the fillmore house down the hill. So much for the Plath job.
    @lol, ignore him and his alter egos. Why someone creates a persona that never makes a single qualifed statement for the sole purpose of trolling is unknown beyond showing a complete lack of inteligence and imaturity. These morons exist to self gratify their inferiority; and it infuriates them to no end when they are exposed and cannot get a rise.

  23. Posted by Denis

    I don’t know what’s happening with 2755 Fillmore… They’ve been through two contractors after the house was already remodeled. Work will go on for a couple of weeks and then stop for two or three months.

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