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San Francisco real estate tips, trends and the local scoop: "Plug In" to SocketSite™

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Latest Posts

Pace of Home Sales in San Francisco Drops Asking Rents in San Francisco Are Ticking Up, But… Benchmark Mortgage Rate Poised to Inch Down Asking Rents in Oakland Tick Up, Down Year-Over-Year Index Versus Reality for Another “Over Asking!” Sale
Listings (for sale) Seemingly Random

2002 California: The Bigger Picture

April 24, 2006

According to our tipsters, 2002 California sold for $1,552,000 two weeks ago. And although we continue to believe that the property has great potential, we have to admit that we…

Editorial Real Estate Economics

From ‘Sticky’ To ‘Slippery’: A Fundamental Change In The Housing Market?

April 24, 2006

Technical traders and analysts often talk about support levels or a floor price. In the housing market, real estate agents talk about “stickiness.” Previous downturns in the housing market have…

Being Green Design & Architecture Seemingly Random

Yet Another Reason To Plug In To SocketSite

April 22, 2006

Almost six weeks since we brought the “Greenest Home In San Francisco” to your attention, the Chronicle publishes a great overview of the house (520 Clipper). If you were plugged…

Bay Buildings Design & Architecture Listings (for sale)

Three In 301 Bryant

April 21, 2006

301 Bryant is a beautiful building. Designed by Tanner Leddy Maytum Stacy Architects (now in the portfolios of both TANNERHECHT Architecture and LEDDY MAYTUM STACY Architects) and developed by ECB,…

Design & Architecture Seemingly Random

Apartment Therapy San Francisco Goes Live

April 21, 2006

New York based Apartment Therapy has officially flipped the switch on the San Francisco edition. And despite the fact we don’t get a mention on the site (perhaps it was…

Listings (for sale) Seemingly Random

Instant Equity! (a.k.a. Free Money)

April 21, 2006

From the “if it sounds too good to be true” files: the listing for 618 Precita Ave. Currently listed at $864,468, the listing agent taunts, “Folks, this house was appraised…

Bay Buildings Commercial Seemingly Random

Everything’s A Buck Thousand!

April 19, 2006

Is the market changing and you’re unsure how to price a commercial property? Well, you could just list it for $1,000 and then add this clever little addendum: “Listing price…

Real Estate Economics Trends

DataQuick Reports Part 1: The Basic Report

April 19, 2006

Ten hours later and this is already old news, but for those of you who missed it, DataQuick reported Bay Area sales stats for March this morning. For the Bay…

Bay Buildings Listings (for sale) Sales & Deals Seemingly Random

The Royal San Francisco

April 18, 2006

The Royal Insurance Building at 201 Sansome Street was built in 1907 for the Royal Globe Insurance Company, and after ninety-nine years, it’s going residential. Designed by New York City…

Listings (for sale) Seemingly Random

What, No Pictures Of Gore?

April 18, 2006

When you prominently feature a picture of a Lamborghini in your listing, what are you really selling? That would be lifestyle. Oh, and a condo at the St. Regis… ∙…

Posts pagination

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Recent Reader Activity
  1. Brahma (incensed renter) on Academy of Art’s $58 Million Settlement Plan Slated for Approval

    From a piece by Jessica Blough datelined Oct 9, 2026 (Illegal former Academy of Art dorms are being turned into…

  2. Brahma (incensed renter) on Drawing a Line at Linea

    After a bit over twenty-five months since last changing hands, the 8th floor with no unit above and views from…

  3. Brahma (incensed renter) on Price Cut for San Francisco Living at Its Finest

    Follow-up: Brahma won, at only a 13.7 percent difference between the above-commented guess and the ultimate selling price achieved 1…

  4. Brahma (incensed renter) on Best Two-Bedroom Quietly Trades Down a Million Bucks

    All they needed to do was hold. Returning to market four years ago at the asking price of $6,950,000 (or…

  5. Brahma (incensed renter) on Million Dollar Price Cut for Ken Fulk’s Opulent Magic Factory

    If you're confused, it's understandable. For another piece of evidence, see this other site — which is not the listing…

  6. Notcom on Million Dollar Price Cut for Ken Fulk’s Opulent Magic Factory

    Call me confused, but this property's website https://www.3107th.com/ - it's own website??? Natch - shows a figure of $5.8. So…

  7. Brahma (incensed renter) on Million Dollar Price Cut for Ken Fulk’s Opulent Magic Factory

    Based on the reporting earlier this year in The San Francisco Standard, I would say he needs the money, largely…

  8. Brahma (incensed renter) on Sellers at The Harrison are Taking Some Big(ger) Hits

    It did languish on the market, for over 760 days. After originally listing in late May 2024 asking $1.275 million,…

  9. Brahma (incensed renter) on Pace of Home Sales in San Francisco Drops

    Apt 35E at Apt 30A at The Millennium Tower was listed in mid-January 2026 asking $1,695,000 (or < $990 per…

  10. Brahma (incensed renter) on Dolores Park Light House Condo Listed for a Million Less

    While my selling price call turned out to be correct, the seller didn't have to wait until after the two…

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Pace of Home Sales in San Francisco Drops

July 15, 2024
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Asking Rents in San Francisco Are Ticking Up, But…

July 12, 2024
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Asking Rents in Oakland Tick Up, Down Year-Over-Year

July 10, 2024

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